WHAT IS VETTING?
Vetting is the process of submitting advertisement materials for a formal and thorough examination by the Advertising Standards Panel (ASP) prior to the granting of approval or clearance for such materials to be publicized, aired or printed.
BASIC PRINCIPLES OF ADVERTISING
SCOPE AND APPLICATION
The vetting guidelines apply to:
All advertisements and sales promotions require pre-exposure vetting before publication/screening. Turn-around time for obtaining approval are 8 hours, 16 hours, 24 hours, 48hours and 2 weeks respectively (conditions apply). It is a sanctionable offence to cause to be aired or published in the print, advertisements which have not been approved by the ASP.
Please download the vetting guidelines below or visit any of our APCON offices to speak to a representative and get the required forms.